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College Reputation Arms Race – And Puppies
The university admissions process is a big topic around my house these days as my daughter is prepping for college
The university admissions process is a big topic around my house these days as my daughter is prepping for college
Despite incredible advances in technology, the development of messaging during a crisis still feels like it is done on the
Here’s a news flash from well-known speaker and author David Avrin: Your marketing probably sucks. Ouch, right? In his latest
As I read more business books and meet more authors, I find it interesting that many have started out writing
Late last year, I met author and customer experience sage Brian Solis. My blog post about my conversation with him,
I wrote a post about my efforts to write a book, my take on the publishing industry, and my desire
If marketing whiz Jeff Hayzlett ruled the world, one of the first orders of business would be to outlaw the
A few weeks back, I interviewed David Meerman Scott about his book, The New Rules of Marketing & PR, and
We all have emotional connections to brands, whether we care to admit it or not. If you always buy a
One thing that I often hear from executives is that they want to improve their corporate communications, marketing and public
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