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PR Lessons from 2017
The past 12 months have been fascinating in the world of public relations. We have a president who communicates off-the-cuff
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The past 12 months have been fascinating in the world of public relations. We have a president who communicates off-the-cuff
We feel it in our bones. Free speech is a cornerstone of our democracy, and the First Amendment guides many
Social media and online reviews bring an incredible new level of accountability to the customer service equation. The internet enables
When President Donald Trump tweets gibberish (“covfefe” anyone?) and comedienne Kathy Griffin loses her job over a photo depicting the
Having recently written a book about online reputation issues, I spend a lot of time thinking about online risk, and
The most well-known online reputation problems typically fall into a category that I refer to as “catastrophic.” Many people make
The value proposition for online review sites is simple as they enables almost anyone to offer a public review and rating of a business. A
Fake news just got real. Last weekend, a North Carolina man named Edgar Welch drove to Washington, D.C., with the
Many marketing pros have no interest in technology, and when I bring up subjects like the deep web and the
We read about social media slip-ups that impact businesses all the time. An executive inadvertently posts a tweet with confidential
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