Tim Cook “Comes Out” with Authentic Communication Delivered Directly When I read Tim Cook’s bylined piece in Bloomberg BusinessWeek this
Rarely a week goes by that I don’t encounter someone who is frustrated with social media. I have friends who
More than 15 years ago, I began telling people that the Internet might kill newspapers but that it won’t end
One of the first things I learned in journalism school, and later honed in my PR career, was the concept
It might seem like a contradiction that an executive and celebrity with a huge public persona would be blazing trails
Businesses spend years and millions of dollars making it easier for customers to find them online, but an emerging trend
A few years ago when traveling to meet a client, a story about his business was published in the local
As I have told my stunned teenage children, we only had four television channels when I was a kid. Back
What do every great movie, book and marketing campaign have in common? The answer: a great story. Now this may
The winds of backlash are again brewing near the shores of Lake Erie as Cleveland Cavaliers’ fans await “The Decision”
One of the big stories of the summer is the rise of ridesharing services. You may have heard of the
In an interview with The New York Times back in December, Jurgen Klinsmann, coach of the U.S. mens national soccer