DavidPRBlog Five Questions about Newsjacking with David Meerman Scott A few weeks back, I interviewed David Meerman Scott about his book, The New Rules of Marketing & PR, and Read More »
DavidPRBlog Preeminent Book on Marketing and PR Gets an Update If I’m being honest, I have never had much use for books about public relations. When I was studying marketing Read More »
DavidPRBlog Turn Your Oreos Into News While the lights were out at the Super Bowl, Nabisco sent out a tweet with an image of an Oreo Read More »